The Council recommendation on the drinking of alcohol by young people, in particular children and adolescents (2001/458/EC) clearly states that children should not be targeted by manufacturers and that regulatory control of retailing should be strengthened.
In the majority of Member States, children cannot purchase alcohol. A limited number of Member States only allow children to purchase beverages with low percentages of distilled alcohol.
The consumption of alcohol is regulated by half of the Member States. In general, the same age requirements as those for purchasing alcohol apply.