One of the key tasks of the Agency is to raise public awareness of fundamental rights and actively disseminate information about its work. To support the fulfilment of this task, the FRA Regulation sets out for the Agency to develop a communication strategy and promote dialogue with civil society.
The Communication Strategy defines FRA’s key target audiences and the communication channels that the Agency will exploit to reach them in pursuit of its objectives. It provides guidance for the Agency’s annual communication planning cycle and priorities, and a framework for ensuring that the Agency’s communication is timely, relevant, and impactful.